Rhonda S. Goodson, | CSM® | SAFe® 5 Scrum Master

Rhonda S. Goodson, | CSM® | SAFe® 5 Scrum MasterRhonda S. Goodson, | CSM® | SAFe® 5 Scrum MasterRhonda S. Goodson, | CSM® | SAFe® 5 Scrum Master

Rhonda S. Goodson, | CSM® | SAFe® 5 Scrum Master

Rhonda S. Goodson, | CSM® | SAFe® 5 Scrum MasterRhonda S. Goodson, | CSM® | SAFe® 5 Scrum MasterRhonda S. Goodson, | CSM® | SAFe® 5 Scrum Master

Sr. Project Manager

15+ years of consultative relationship building with experience serving multiple high-profile clients simultaneously.

Expertise  

I am armed with 6+ years of working on complex web projects, diving into data and coming up with strategies, and measuring success one KPI at a time. I speak fluent "teamwork," motivating crews like a pied piper with a spreadsheet. Managing multiple projects simultaneously is my superpower, and building relationships with stakeholders is my secret weapon. Need a project cheerleader with a killer Gantt chart? Look no further.

     

 Skills: Process  Planning · Multitasking · Leadership · Scrum · Time Management · Data  Analysis · Customer Service · Project Management · Record Keeping ·  Google Analytics · Business Insights · Written Communication ·  Cooperation · CSM · Wrike · Jira · Agile Methodologies ·  Cross-functional Team Leadership · Creative Problem Solving ·  Communication · Project Teams · Problem Solving · Attention to Detail 


Career Experience

MILESTONE INTERNET MARKETING, INC., Dallas, Texas 10/2011 to Present 

Project Manager for portfolio of large hospitality and enterprise clients, developing digital presence and strategies to maximize their return on investments. 


SENIOR PROJECT MANAGER (4/2018 to Present)

Serves as the  main point of contact and liaison switching from talking to very technical-focused developers to business management who want to discuss business value and high-level project plans. 

 ~ Continues to deliver improved UX-designed websites with lower bounce rates and higher conversions increasing YoY revenue for Triumph hotel vanity sites by 53-155%. 

 ~ Exceeds UAT deadlines by 33% co-producing annotation tool decreasing communication needs and driving down test link phase by 50% with subsequent reduction on all projects by 18%.  

 ~ Project-manager for website development for high-profile and enterprise accounts including NAU Hotels and Resorts, Triumph Hotel Group and Marriott vanity websites.

 ~ Optimizes client ROI tracking user experiences in Google Analytics, Power BI, Google AdWords, and dashboard tools for data analysis.

~ Introduced Agile and Scrum project management methodologies using Jira, Basecamp, Asana, and internal tracking tools streamlining development helping websites go live ahead of schedule.

 

CUSTOMER SUCCESS MANAGER, GOLF DIVISION (9/2016 to 4/2018)

Shaped sales and marketing strategies to help drive revenue, grow market share and increase brand loyalty from golf courses and management companies’ digital channels. 

 ~ Conceptualized and launched golf websites utilizing SEO values, schema.  

~ Beta tested analytics, creating revenue stream for the client from new memberships and increasing rounds of golf played. 

 ~ Introduced various technology solutions maximizing rounds, food and beverage sales and visibility through websites.


WEB COPY SPECIALIST(10/2011 to 9/2016)

Wrote website content for premium, resort, boutique, value, and international hotel chains such as Hyatt, IHG, Best Western, Choice, Starwood, Marriott, and Hilton. 

 ~ Increased new user traffic to clients’ websites by 12% by leveraging SEO values, keywords, and YouTube videos when creating blog topics and writing content. 

 ~ Improved social media presence on Facebook, Google, Instagram, and Twitter by 14% with experienced trend and user analysis using Milestone’s proprietary M360 posting system 

AMERIPRISE FINANCIAL SERVICES, Houston, Texas (6/2009 to 10/2011)

Offered sophisticated financial solutions such as fixed income and equity investing to small- and mid-sized businesses as well as individuals and families.

ASSOCIATE VICE PRESIDENT / SENIOR FINANCIAL ADVISOR 

 -Provided sophisticated financial solutions to  individuals and families with of net worth of $50 -100mm, as well as  small- to mid-sized businesses including fixed income and equity  investing.
-Proficient with mutual funds, managed money investments, and philanthropic investment vehicles.
-Worked with businesses to put in place employee benefits services, 401(k) plans, and banking and lending services. 

Additional Experience

Wealth Management Advisor UBS Financial Services, Houston, TX

Golf Operations Director BrightStone Golf Management, LLC., Houston, TX

Financial Advisor Merrill Lynch & Co., Inc., Atlanta, GA

General Manager American Golf Corporation, Jacksonville, FL

Director of Business Development BrightStone Golf Management, LLC., Houston, TX

Website Portfolio

Lennox Miami Beach

www.lennoxmiamibeach.com



Find out more

The Shelbourne, Dublin, Ireland

www.theshelbourne.com

Digital - Web Site

Adrian Award - Gold Winer


Find out more

Hotel Dupont

www.hoteldupont.com

Digital - Web Site

Adrian Award - Bronze Winner

Find out more

The Sinclair Hotel

Hotel Nikko, San Francisco

The Lodge at Healdsburg

www.thesinclairhotel.com

The Lodge at Healdsburg

Hotel Nikko, San Francisco

The Lodge at Healdsburg

www.thelah.com

Hotel Nikko, San Francisco

Hotel Nikko, San Francisco

Hotel Nikko, San Francisco

www.hotelnikkosf.com

London Taste Collective

London Taste Collective

Hotel Nikko, San Francisco

www.londontastecollective.com

The Otesaga

London Taste Collective

The Evelyn, NYC

www.theotesaga.com



The Evelyn, NYC

London Taste Collective

The Evelyn, NYC

www.theevelyn.com

 

Contact Me

bebullish04@yahoo.com

Dallas, Texas 75204

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